How this is made

Yes, this is written with AI

I direct it, I check it, and anything wrong here is mine. I would rather tell you that on a page of its own than have you wonder. It is also the whole point: if a non-technical person can produce this, that is the argument, not something to hide.

The whole thing, in six lines

Who writes it: I do. The AI does a great deal of the research, the drafting and the typing. I decide what goes on the page.
How closely I read it: I scan most of it. Some of it I stop and read properly. This is done around running a business.
What catches mistakes: the AI is set up to say when it cannot prove something rather than fill the gap with something that reads well.
What I cannot promise: that nothing gets through. It will.
When it does: I correct it here, in the open, as soon as I can, and say what changed.
What this is not: professional advice. It is what happened in one business.

What the AI does, and what I do

It reads far more than I could, drafts, finds sources, and does the work that would otherwise never get done because I run a company. It is fast and it is tireless and it is sometimes confidently wrong.

I decide what is worth saying, what is true enough to publish, and what stays out. Nothing appears here because a machine produced it. It appears because I let it through — which means every mistake on this site is mine, however it got here.

How mistakes get caught, and how they get through

I scan most of what comes back. Some of it I stop and read properly — usually anything with a number in it, or anything I would be embarrassed to get wrong. I am doing this around running a company, and I am not going to pretend I inspect every line.

What does the heavy lifting is how it is set up. It is told to say when it cannot prove something rather than produce a confident answer that reads well. Figures are checked against the original source rather than something quoting it. Where something could not be verified, the page says so.

That catches most of it. It does not catch everything. Things will get through. When one does, I fix it as soon as I can and say what changed. Opinions are not checked, because they cannot be — when I tell you what I think, that is all it is.

When I get it wrong

I will. When it happens, the correction goes on the page it belongs to, saying what was wrong and what it should have said. Nothing gets quietly deleted. A site arguing that you should check things cannot tidy away its own errors.

If you spot something wrong, reply to any newsletter and tell me. That is the fastest way to reach me and I would genuinely rather know.

This is not advice, and you act on your own judgement

It is a record of one business. Nothing here is professional, legal, financial or technical advice, and it is not tailored to your situation.
What worked for me may not work for you. Different business, different customers, different risks.
If you act on anything here, that is your decision. I am not responsible for what happens in your business, and I cannot accept liability for any loss arising from anything on this site.
Tools change. Anything written about a piece of software was true when I wrote it and may not be true now. Every entry is dated so you can see how old it is.
Where something matters — money, contracts, employment, data, safety — take proper advice from somebody qualified. That is not me covering myself. It is what I do.

Why say all this at all

Because the only thing this site has is that you can check it. If I hid how it was made, that would be the first thing worth doubting — and somebody would work it out anyway.

So: written with AI, directed and checked by a person, corrected in public when it is wrong. If that changes, this page changes the same day.

Non-Tech CEOExplaining it like I’m five, since 13 July 2026

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